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Jesse Tevelow • Founder and CEO
James Sommerville • Brand Design Advisor
Ian Arden • Technology Advisor
Overview
Currency with a Conscience™, developed by seasoned industry experts
Praise is a digital wallet and NFT platform that makes currency feel more human. We partner with celebrities, thought-leaders, and top brands to mint limited-edition NFT tokens, which are tradeable on our platform. Praise is currently in development and not yet available on the market.
*Images are computer generated demo versions. Product is still currently under development.
Founder and CEO, Jesse Tevelow, is a three-time bestselling author, product designer, and the founder of an international marketing agency that has helped more than 50 companies and brands go to market. Their clients have raised more than $500 million to date. He also co-founded a game company that has leveraged in-app digital currencies to generate over $100 million since 2009 (Source). Tevelow’s experience with digital currency spans over a decade, and his writing has been featured in publications like Bloomberg, Forbes, The Next Web, and Entrepreneur.
Today, he heads the team at Praise, which includes the former Global VP of Design for Coca Cola, a former member of the FBI, a finance manager from Accenture, a Boston University professor, as well as a robust technical and design team that has built and launched multiple large-scale projects. The entire Praise team shares a passion for innovation, and we’re on a mission to bring digital currency to the mainstream.
Here’s a word from our Core Advisor and Director of Brand, James Sommerville, who previously led Coca-Cola’s brand design.
THE PROBLEM
Blockchain technology still isn’t fully mainstream, despite its potential to solve a lot of problems
According to recent studies, millennials are the largest living generation in the US, estimated to max out at about 75,000,000 as more immigrants enter the country (Source), and in the very near future, they will have the greatest combined purchasing power in history. While many millennials participate in global transactions, they generally don’t trust businesses that store their sensitive personal information.
While blockchain tech offers a better solution, it hasn’t reached mass adoption, primarily due to instability of token prices and poor user experience. Most cryptocurrencies are highly volatile assets because they aren’t regulated by any central institution, and the market is too small for them to sustain a consistent price over time.
THE SOLUTION
Leveraging the blockchain to offer cheaper, faster, and more secure transactions—all rooted in fun
Praise utilizes blockchain technology at the core, but still offers a non-crypto option as we bridge the gap.
We’ve partnered with other successful projects, like Wise Token, to offer immediate liquidity to our users. This means when a user makes a transaction with Praise, they know they can cash out or hold their currency in a stablecoin account to reduce volatility.
For total newbies, we also have Praise Credits, which can be converted into crypto currency whenever you want.
Outside of the base token, we create limited-edition 3-D rendered tokens with top brands, which are available for trading within our app. This helps consumers develop loyalty and trust with the brands they love, while simultaneously maintaining privacy, security, and ownership of their data.
Praise earns a small amount of our own token whenever a transaction occurs, as well as a commission on partner deals for Limited Edition NFT campaigns. We also plan to work business-to-business, providing sellers with a white-label, customizable version of our app. This will allow companies to market themselves, use Praise as an incentive program for employees, and track and reward customers.
The Praise platform tracks spending and balances, but all personal or private data is owned by the consumer and not trackable by Praise or third-party sellers. Most blockchain technology will be invisible to the end user, and currency balances are listed in the user’s local currency for simplicity and ease of use.
THE MARKET
We’re approaching a multi-trillion dollar industry with an app as user-friendly as it is revolutionary
Digital commerce is expected to become a $11.5+ trillion dollar market over the next few years (Source). The Gig Economy is estimated to be a $4 trillion dollar market (Source), while Remittances is projected to hit 1T by 2026 (Source).
Praise is expected to have peer-to-peer capabilities, zero or nominal transaction fees, and built-in incentives and rewards.
But most importantly, our NFT partnerships and branded collectible coins give the app a game-like feel. And along with every collectible, we plan to spin-off some of the proceeds to fund social acts of kindness. This could include donations to causes, support of a local charity or project, profits back to our own community, and more. With our gaming and consumer product backgrounds, we’re focused on UI/UX first. The result is a relational experience, which creates loyalty and trust—not only with Praise itself, but with the businesses and brands that partner with us.
*Images are computer generated demo versions. Product is still currently under development.
OUR TRACTION
Partnerships with top brands, plus new features and plug-ins in the works!
Praise is pre-revenue, but to-date, we’ve designed early mockups of the product, created multiple partnership opportunities, and assembled a stellar team. Our first pilot partner is Rock Mafia, the music producer that has collaborated with countless household names, including Eminem, Britney Spears, Wyclef Jean, Selena Gomez, John Legend, Zedd, Miley Cyrus, Kelly Clarkson, Mariah Carey, and Ariana Grande.
We will partner with top brands to release limited edition Praise tokens, which can be traded within our platform. These tokens unlock unique experiences, access to limited-quantity merchandise, discounts, and more.
Our coins will also be visible in augmented reality through our partnership with Verses Technologies.
Eventually, we’ll include options to convert Praise into gift cards, automatic donations to causes our users care about, and more. We will also be building browser plug-ins, an API, and an SDK to offer easy access to the technology.
WHY INVEST
The staying power of Praise is reflected in the data, the innovation of the app, and the success of its team
We want Praise to be around for our children, and our children’s children. In the next five years, we expect Praise to be a household name, with “Pay with Praise” buttons all over the internet, and “Raise with Praise” funding campaigns widely used.
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Studies have shown that millennials are ready for a global currency that allows them to build relationships with the brands they love, and Praise is ready to deliver. Collectively, our team and advisors have multiple successful companies and exits (over $100M+ in combined value). As blockchain technology is experiencing a watershed moment in mainstream consumer adoption, we believe Praise is positioned to ride the wave. We hope you’ll join us!
A convertible note offers you the right to receive Class B Common Stock in Praise. The amount of Class B Common Stock you will receive in the future will be determined at the next equity round in which the Company raises at least $1,000,000.00 in a qualified equity financing. The highest conversion price per security is set based on a $15,000,000.00 Valuation Cap or if less, then you will receive a 20.00% discount on the price the new investors are paying. You also receive 5.00% interest per year added to your investment. When the maturity date is reached, if the note has not converted then you are entitled to receive Class B Common Stock equal to your investment and interest back at a price per security determined by dividing the Valuation Cap by the aggregate number of outstanding equity securities of the Company as of immediately prior (on a fully diluted basis).
*Annual Interest Rate subject to adjustment of 10% bonus for StartEngine shareholders. See 10% Bonus below.
***Investors that qualify for the bonus interest rate will receive an increase in the annual interest rate on Convertible Promissory Notes in this Offering of 5%, 10%, 15% or 20% based on the bonus they qualify for. This means at that if qualified for a 10% bonus, the annual interest rate will be 5.5% instead of 5%.
Time-Based Perks
Friends and Family Early Bird Bonus
Invest within the first 48 hours and receive additional 15% bonus interest rate
Super Early Bird Bonus
Invest within the first week and receive additional 10% bonus interest rate
Early Bird Bonus
Invest within the first two weeks and receive an additional 5% bonus interest rate
Amount-Based Perks
$500+ | Bronze Tier Bonus
Early access to new features on the Praise platform and $50 in Praise Credits to use in the app.
$1,000+ | Silver Tier Bonus
Early access to new features on the Praise platform and $100 in Praise Credits to use in the app.
$2,500+ | Gold Tier Bonus
Early access to new features on the Praise platform and $250 in Praise Credits to use in the app.
$5,000+ | Platinum Tier Bonus
5% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, and $500 in Praise Credits to use in the app. (Early Adopter Badge Subject to Change).
$10,000 | Diamond Tier Bonus
10% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, $1,000 in Praise Credits to use in the app, and access to a private dinner with the Founder and Executive Team. (Transportation and lodging not included. Early Adopter Badge Subject to Change).
$25,000 | Super Angels Bonus
15% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, $2,500 in Praise Credits to use in the app, and access to a private dinner with the Founder and Executive Team. (Transportation and lodging not included. Early Adopter Badge Subject to Change).
$100,000+ | Funds and HNWIs Bonus
20% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, $10,000 in Praise Credits to use in the app, access to a private dinner with the Founder and Executive Team (transportation and lodging not included; date tbd), and 1 of 100 Praise Stakeholder NFTs. These tokens will come with voting rights and mint new Praise for the owner on a regular basis, constantly advancing your position. (Early Adopter Badge Subject to Change).
*All perks occur after the offering is completed.
The 10% Bonus for StartEngine Shareholders
Praise Token, Inc. will offer 10% additional bonus interest for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
Eligible StartEngine shareholders will receive a 10% increase in the annual interest rate on Convertible Promissory Notes in this Offering. This means your annual interest rate will be 5.5% instead of 5%.
This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are cancelled or fail.
Investors will only receive a single bonus, which will be the highest bonus rate they are eligible for.
Irregular Use of Proceeds
Cryptocurrency has been gaining traction with mainstream audiences, but price volatility continues to be an issue, as evidenced by the recent dip in the market. Jesse Tevelow, Founder and CEO of Praise, believes consumer-focused apps will bring more stability to the industry.
The world is experiencing a shift in how it approaches currency. Millennials are the powerhouse for consumer spending in the United States, on track to carry the most wealth of any generation in history within the next few years.
Blockchain enthusiasts tout that crypto is the currency of the future. Millennials, who number over 75 million in the US, are rapidly entering the space—and new startups are emerging to serve them. Praise is one such platform gearing up for its debut into the cryptocurrency and NFT market.
02.28.22
Thanks again for your support. In case you're curious if we're making any progress...
The Praise Pals™ are coming! Will you party with us?
Invest before the pre-seed round closes tonight...
https://www.startengine.com/praise
With Praise 🙏🏻
J
--
Jesse Tevelow
Founder and Creator of Praise
02.28.22
Hi, all! This is the final day to invest in the pre-seed round of Praise. With more contributions rolling in as we approach the finish line, we're up to $239K+ in total funding.
If you're an investor, please share our social posts (below) to help our cause.
LinkedIn:
https://www.linkedin.com/posts/jtevelow_nft-praisefam-activity-6904135710429839360-BFK_
Twitter:
https://twitter.com/praisetoken/status/1498372230773805057?s=21
Facebook:
https://www.facebook.com/219833060050756/posts/335212125179515/
To make an investment directly, go here:
https://www.startengine.com/praise
With Praise,
J
02.27.22
Hi, Praise fam!
I’ve spent the past 5 years living and breathing crypto.
I was investing in Bitcoin when it was $3,000, and Ethereum when it was $200.
I was speaking on stages across the globe about crypto in 2019.
Before all of this, I co-founded a game studio that has done over $100M in digital currency sales.
Now, in 2022, I’m launching the most ambitious project of my life.
Praise is a social digital currency that will change the way we think about money.
Our unique token emissions model will send more $PRAISE to active token holders on a daily basis.
This means Praise will create value for its users automatically, without releasing any products beyond the token itself.
I recently published a new Technical Litepaper that explains the dynamics of our token in greater detail. Please check it out if you want to better understand the inner workings of the system
-->Read the Technical Litepaper
The PRAISE token is self-propelling, but Praise is also a platform upon which other products can be built. Our first use case is our core community, called the Praise Pals™.
The Praise Pals™ Collection
The Praise Pals™ are a collection of 8,000 unique, programmatically generated NFT characters that represent ownership in the Praise Universe. Just like the token, if you simply buy a Praise Pal, you will begin earning benefits, including:
Did I mention the Praise Pals™ are super fun, expressive, and colorful? Here are just a few of the characters we've been designing.
Praise has partnered with nearly 100 thought-leaders, NFT artists, and evangelists prior to our launch to curate the kernel of the community. This alone will set the project apart from others in the space.
The purpose of Praise is to make humanity feel more relational and less transactional. That's why we're baking Social Good into our product drops. A portion of sales will go to charities chosen by the 100 Pals.
You can learn more about the Praise Pals and the 100 founding Pals from our website.
-->View Website
The Launch
Next month, the Praise Pals™ will launch in Los Angeles at the inaugural NFTLA conference, produced by our friends at Edge of NFT. We are an official sponsor and want to send you some love. Grab a discount with the following Praise codes:
For 10% off GA tickets:
Praise10LA
For $100 off VIP tickets:
VIPPraise100LA
We're already in deep discussions with numerous funds for our seed round, but this is your last chance to get in on the ground floor. Future rounds will be institutional. Get your piece of the pie today, and let's rise together.
-->Invest in the Pre-Seed Round
Have fun. Earn $PRAISE. Save the world.
With Praise 🙏🏻
J
—
Jesse Tevelow
Founder and Creator of Praise
02.24.22
ICYMI, we published an article yesterday that will help you invest with confidence. Here's the link:
I hope to see you inside the early adopter community as a pre-seed investor. Just for fun, here's a sneak peek of a mural we're designing for the Praise Pals™ NFTLA exhibit and launch event.
Don't miss out! Join the campaign today. Only 5 days left!
With Praise,
J
--
Jesse Tevelow
Founder and CEO
02.22.22
Dear Investors, Partners, and Frens,
Our pre-seed round closes this Sunday (2.28.22). We just published an article on our blog that will help you invest with confidence. Buckle up! We've got a bunch of updates for you ;)
I hope to see you inside the early adopter community as a pre-seed investor.
With Praise,
J
02.16.22
Hi, Pals!
Our StartEngine campaign ends in less than 2 weeks! If you want equity in Praise, invest now! We're also gearing up to release our first contest to win a FREE Praise Pal™! As NFTLA approaches, we'll be offering discounted tickets and other perks. Watch the video for all of these deets, and more! 🎉🚀🙏🏻
Cheers,
J
--
Jesse Tevelow
Founder and Creator of Praise
02.01.22
Hi, Investors! We just published our January 2022 Recap on the blog. January was extremely eventful for Praise, but most of it happened behind the scenes.
We've brought on new team members, modified our roadmap, added more stellar partners, and more. We also have some new artwork sneak peeks for you...
We're sponsoring NFTLA in March, and we're planning to drop our Praise Pals™ collection in the Hills after the conference. Did we mention our campaign hit $200K? With less than 30 days to go, now is the time to jump in 🎉🔥🙏🏻
01.27.22
[The following is an automated notice from the StartEngine team].
Hello!
As you might know, Praise has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in Praise be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
01.21.22
Hi, Investors! Happy Friday. We have some incredible updates for you!
Praise Sponsors NFTLA
We're pumped to announce that we are sponsoring NFTLA, the first major NFT conference in Los Angeles.
Get your tickets now at https://www.nftla.live/
The Praise Member Experience Card
We will be offering our Praise Member Experience NFTs throughout the conference from our booth.
The card includes the following benefits:
The Pals are Dropping at NFTLA!
Minting a Praise Member Experience card will provide access to our 2nd Praise Mansion party in the Hills, scheduled for 3/28. The first set of Praise Pals will be announced and revealed at the party.
Our StartEngine will be closing next month. This is the time to get in!
If you've already made an investment, consider dropping more in. Things are getting exciting 🎉
With Praise, J
P.S. Invest $10K or more and we will fly you out to the event. Join us!
01.13.22
Hi, Praise Investors!
As I'm sure you know, the NFT market is blazing hot, and we couldn't be more excited to release our own set of wacky avatar characters to the Praise community.
We also recently announced that we're taking pre-commitments for the upcoming launch of our native cryptocurrency, $PRAISE.
Reserve a Praise Pal:
Invest on StartEngine:
https://www.startengine.com/praise
Join the token auction presale:
View our full website:
That's it for now. Feel free to reach out and say hi. I'd love to hear from you!
With Praise 🙏🏻
J
--
Jesse Tevelow
Founder and Creator of Praise
Venture Club
Venture Club Members earn 10% bonus interest rate on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).
$500+ | Bronze Tier Bonus
Early access to new features on the Praise platform and $50 in Praise Credits to use in the app.
$1,000+ | Silver Tier Bonus
Early access to new features on the Praise platform and $100 in Praise Credits to use in the app.
$2,500+ | Gold Tier Bonus
Early access to new features on the Praise platform and $250 in Praise Credits to use in the app.
$5,000+ | Platinum Tier Bonus
5% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, and $500 in Praise Credits to use in the app. (Early Adopter Badge Subject to Change).
$10,000 | Diamond Tier Bonus
10% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, $1,000 in Praise Credits to use in the app, and a private dinner with the Founder and Executive Team. (Transportation and lodging not included)
$25,000 | Super Angels Bonus
15% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, $2,500 in Praise Credits to use in the app, and a private dinner with the Founder and Executive Team. (Transportation and lodging not included)
$100,000+ | Funds and HNWIs Bonus
20% bonus interest rate, early access to new features on the Praise platform, early adopter profile badge, $10,000 in Praise Credits to use in the app, private dinner with the Founder and Executive Team, & 1 of 100 Praise Stakeholder NFTs.
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Diana Tan
a year ago
Why didn't I see Praise in my portfolio anymore?
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